Simona Ghizzoni and Paolo Barichella and the new idea of socialising
Paolo Barichella, renowned international food designer, ventures into worlds that were unapproachable until recently with regard to the 'star' system. People used to talk about science in the kitchen; for Paolo Barichella, design is essential for giving form to food, with a strong focus on the person. Design rethinks processes, and thanks to innovations in vending, the social aspect can also be preserved by sharing the finishing of the dish.
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